Discover a Brand Every Week – SAVA

SAVA

Huizhou Sawa Bicycle Co., Ltd., located in Huiyang, Huizhou, Guangdong, is a leading high-tech enterprise in South China specializing in the independent research, development, and production of carbon‑fiber complete bicycles. The company focuses on offering high‑performance, cost‑effective professional sports bikes, with its products exported to more than 30 countries worldwide.

I. Brand Logo

1. Logo Design: A three-dimensional polygonal shield is paired with bold, sans-serif uppercase “SAVA” lettering, featuring crisp, sharp lines that emphasize a sporty, competitive ethos.

2. Brand Meaning: The name originates from German, symbolizing professionalism and composure; the Chinese name “Sawa” positions the brand as an accessible, professional carbon‑fiber cycling brand.

3. Application scenarios: The frame, crankset, wheelset, and the vehicle’s outer packaging can all be uniformly laser‑engraved or printed with this logo, ensuring high visibility and easy identification.

II. Development History

1. 2005: Founder Yang Yiwu established the SAVA International Bicycle Design Team in Sindelfingen, Germany, introducing a European-style aerodynamic frame R&D system.

2. 2012: The brand established a manufacturing facility in Huizhou, South China, while simultaneously launching direct‑to‑consumer online channels on Tmall and JD.com, pioneering an online direct‑sales model for carbon‑fiber complete vehicles.

3. 2014: Established an in-house integrated production line for carbon‑fiber frames and collaborated with Baotai Group to develop titanium‑alloy frames, achieving end-to-end in‑house manufacturing of all processes, from carbon‑fiber fabric cutting and thermoforming to paint finishing.

4. 2024: A brand-new, state-of-the-art 130,000-square-meter industrial park in Huizhou has commenced operations, equipped with automated carbon‑frame production lines and a specialized mechanical testing laboratory, with an annual capacity of 600,000 complete vehicles.

5. Current Strategic Layout: Domestically, the company has established 23 provincial-level distributors and over 500 offline retail stores; overseas, it has set up branches in Germany, the Czech Republic, and North America, with its products reaching markets in Europe and North America, Southeast Asia, and the Middle East.

III. Core Technological Advantages

1. Full‑chain, in‑house mass production of carbon fiber

One of the few domestic manufacturers capable of independently producing T800/T1000 carbon fiber fabrics and integrating them into fully formed frames, this company conducts end-to-end in-house R&D—from carbon yarn cutting and mold hot‑pressing to CNC precision machining and electrostatic powder coating—eliminating the need for outsourced subcontracting. As a result, frame wall thickness and strength are tightly controlled, achieving an optimal balance between weight reduction and stiffness.

2. Proprietary patent for an aerodynamic frame

① Carbon Fiber Aurora Aerodynamic Complete Bike (German–Chinese Wind Tunnel–Optimized Model)

②EX7 aluminum alloy aerodynamic racing full bike (mass-produced, UCI‑certified model)

A Sino-German joint design team has optimized the frame with a teardrop‑shaped head tube and an all‑internal cable routing bottom bracket structure, holding over a hundred utility‑model patents covering frame geometry, folding mechanisms, and suspension systems. The complete bike is UCI‑approved for international competition and eligible to compete in professional racing events.

3. Fully Automated Eco-Friendly Coating Process

Our proprietary, fully automated electrostatic powder and liquid coating line, equipped with a VOC exhaust‑gas recovery system, delivers paint finishes that resist UV exposure and salt‑spray corrosion, and is compatible with surface treatments for carbon‑aluminum and titanium alloy frames across all material types.

4. Comprehensive custom design capabilities for transmission systems

We independently developed an integrated hollow crankset and a single‑plate hollow chainring, supporting an 8M synchronous belt drive system. Customizable options include gear ratios, Q‑factor, and bottom bracket specifications, making it compatible with road, folding, and e‑bike models across all categories.

5. Rigorous Whole-Vehicle Testing System

We have established an in-house integrated laboratory for impact, fatigue, vibration, and load‑bearing tests. Each vehicle frame undergoes tens of thousands of vibration‑fatigue cycles, meeting both the EU CE and China’s national 3C safety standards.

IV. Product Features (Clear Three-Tier Product Classification)

1. Product Grade Classification

- Entry-level, value‑oriented category (RMB 2,000–4,000): aluminum alloy full internal cable routing frame, carbon fiber fork, equipped with Shimano entry‑level drivetrain; the EX7 series is a flagship model targeting beginners for commuting and casual riding.

- Mid-range, professional-grade (RMB 4,000–12,000): T800 carbon‑fiber full‑carbon bike with fully internal cable routing and aerodynamic geometry, equipped with Shimano 105/Ultegra hydraulic disc brake groupsets. Includes the Eagle Eye SLR7 and the Wind‑Chasing R7 long‑distance endurance models—key bestsellers in our brick‑and‑mortar stores.

- High-end, race‑grade (RMB 12,000+): T1000 high-modulus carbon frame, integrated carbon handlebars, and carbon wheelset; a UCI‑certified race bike, representing the BLADE R8/R9 competition series, designed for professional riders and racing enthusiasts.

2. Comprehensive Product Portfolio

1. Road bikes (core category): aerodynamic wind‑cutting models, long‑distance endurance models, all‑round climbing models, and a full range of gravel bikes;
2. Mountain bikes: hardtail carbon‑alloy models and full‑suspension softtail models, ideal for forest‑trail off‑road riding.
3. Folding commuter bike: 20-inch carbon fiber, three-fold design, paired with a self-developed belt‑driven crankset for quiet, maintenance‑free operation.
4. 配套 accessories: in-house‑produced carbon wheels, cranksets, and seatposts; also supplied as ODM components to vehicle manufacturers.
5. Cross‑industry carbon‑fiber products: Simultaneous mass production of carbon‑fiber electric surfboards, expanding the application scope of carbon‑fiber materials.

Key Product Highlights

- Excellent value: With the same carbon frame configuration, our price is 50% lower than that of imported brands, making carbon‑fiber bicycles accessible to the mass market.

- Geometric variations: Distinguish between aggressive, race-oriented geometry and long-distance, comfort-focused geometry to suit different heights and riding needs;

- Component compatibility: Standardized transmission components allow for the free interchangeability of chain- and belt-driven systems, accommodating customization needs.

- Distinctive exterior: gradient iridescent effects and metallic matte multi‑coat finishes, delivering a highly recognizable and eye‑catching vehicle design.

V. Major Exhibition Events

1. Shanghai International Bicycle Exhibition (CHINA CYCLE)

With large-scale custom-built booths year after year and the annual launch of cutting-edge carbon‑fiber frames and drivetrain components, the company has established itself as a benchmark for carbon‑fiber complete bikes in South China. It welcomes buyers from around the globe and has repeatedly won industry awards for innovative products.

2. Canton Fair (Spring and Autumn Sessions)

We will be a permanent exhibitor at the Sports Equipment Pavilion, highlighting carbon‑fiber complete bikes and surfboards, while deepening our presence in Southeast Asian and Middle Eastern export channels—our core gateway for overseas orders.

3. Overseas Professional Trade Shows

At EUROBIKE in Europe, INTERBIKE in the United States, and the Vietnam International Two-Wheeler Show, we maintain a dedicated design team on-site year-round, continuously introducing overseas-exclusive models.

4. Domestic Regional Trade Shows

The South China Sports Expo and the Shenzhen Outdoor Gear Show promote complete bicycles to domestic distributors and cycling clubs.

VI. Social Activities and Industry Contributions

1. Promote the maturation of the carbon fiber bicycle industry in South China.

As the leading carbon‑fiber manufacturer in Huiyang, Huizhou, it has spurred the development of a regional industrial cluster encompassing carbon‑fiber fabrics, molds, coatings, and hardware components, while strengthening the Pearl River Delta’s supply chain for high‑end sports bicycles. It also provides small and medium‑sized two‑wheel‑vehicle parts manufacturers with channels for full‑vehicle component integration, creating over 1,000 local jobs.

2. Long-term sponsorship of the National Cycling event

SAVA independently organizes the “SAVA Cup” Lake‑Circling Cycling League, which spans amateur cycling events across multiple provinces and municipalities in Jiangxi, Guangdong, Hunan, and beyond. The brand also sponsors domestic mountain‑crossing races and collegiate cycling challenges, providing free race‑ready bikes and maintenance parts to foster a broader cycling culture.

3. Popularizing carbon fiber cycling for the general public

Breaking the high‑price monopoly on imported carbon bikes, we leverage an online direct‑sales model to eliminate intermediary markups, making professional carbon‑fiber complete bikes affordable for everyday cycling enthusiasts and accelerating the widespread adoption of carbon‑fiber sports bicycles in China.

4. Green and Low-Carbon Manufacturing Demonstration

The entire plant has implemented 100% recycling and reuse of aluminum and carbon‑fiber scrap, equipped with state‑of‑the‑art exhaust‑gas and wastewater treatment systems, and has been recognized as a model green factory in Huizhou, while upholding a commitment to low‑carbon manufacturing and sustainable two‑wheel mobility.

5. Public Welfare and Industrial Support

We have launched a store‑franchise support program for cycling entrepreneurs, offering end‑to‑end assistance covering complete bikes, training, and after‑sales service. We also donate children’s bicycles and commuter e‑bikes to primary and secondary schools in mountainous areas, and partner with cycling clubs in the Pearl River Delta to organize charity greenway rides, promoting low‑carbon, sustainable mobility.